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Exactly just How Robyn Exton grew popular lesbian dating application Her

Exactly just How Robyn Exton grew popular lesbian dating application Her

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Whenever Robyn Exton first launched her dating and networking that is social for lesbians and bisexual females, too little money for marketing intended she’d head to nightclubs armed with containers of spirits.

” In the days that are early’d visit nightclubs with a container of sambuca in a single hand, and tequila when you look at the other, and encourage girls to download the application in substitution for a go, ” states the 29-year-old.

Then at British lesbian, gay, bisexual and transgender (LGBT) festivals Manchester and Brighton Pride, she targeted females by standing away from portable toilets handing out wc paper with leaflets marketing the application.

It was back in 2013, and Ms Exton’s cheap, but revolutionary, approach to advertising quickly saw individual figures increase steadily, then further gaining traction many thanks to good person to person. (više…)

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